wrote an interesting post today on
Here’s a quick excerpt
Blizzard is easily one of the most successful gaming companies out there. And so by extension their biggest event of the year, BlizzCon, should be successful as well. But it turns out that from a fiscal standpoint, it really isn’t. Blizzard co-founder and executive vice president of product development Frank Pearce spoke at the 2009 Austin Game Developers Conference today, Gamespot reports, where he said, “BlizzCon is operated at a substantial loss for the company. It’s a huge marketing oppo
Read the rest of this great post here
Tags: Austin Game Developers, Austin Game Developers Conference, Blizzard, Blizzcon, Co Founder, Excerpt, Executive Vice, Frank Pearce, Game Developers Conference, Gaming Companies, Marketing, Standpoint, Substantial Loss, Vice President
Leave a Reply
You must be logged in to post a comment.